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Snowy Startup Pack – Startups | Handbook for Start-ups | Brand Trigger-Points: How Humble Start-ups Become Brand Barons | Handbook on Start-Ups & MSMEs | India Business Guide—Startup to Set-up | Set Of 5 Books



  • Get 25% Off on snowy Startup titles namely
    • Startups
    • Handbook on Start-Ups & MSMEs Bharat
    • Handbook for Start-ups
    • India Business Guide—Startup to Set-up
    • Brand Trigger-Points: How Humble Start-ups Become Brand Barons
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  • Startups

Categories: Other Laws
Publisher: Bloomsbury Professional India
About Book:With the emergence of a large number of startups in India and abroad, there is a need for a book that guides the promoters through a step by step process for setting up an organisation to succeed.


The book has been structured as a step-by-step guide to Start-ups, and includes the several schemes promoted by the government to encourage startups. The book is structured as follows:

Section I: Conceptualization and setting up of a Start-up

  • Creating and Managing start­ups – An introduction
  • Incubation of the idea
  • Incorporation of a legal entity
  • Building the strategy
  • Set­up the Business Plan
  • Funding Plan
  • Plan the capital structure

Section II: Managing and execution of Start-ups

  • Set up a dedicated team
  • Set up and manage state­of­the­art business processes
  • Create Enterprise system
  • Steward Corporate Governance
  • Create Compliance Framework
  • Government schemes for Start­ups

Section III: Managing reporting and Risk Management and control

  • Management Reporting Dashboard
  • Risk Management and Control

Section IV: Enterprise valuation of Start-ups and Case studies

Author: B D Chatterjee

About Author:

B D Chatterjee :B D Chatterjee is a finance leader with CA, CMA, CS and Dip IFR (UK) qualifications having 35 Years rich experience in overall business and finance function.

He possesses expertise in CFO solutions having specialization in areas which include commercial accounting and audit, management accounting and MIS, developing budget and business plan and implementing budgetary control, business strategy and structuring and business valuation, financial management and debt syndication through banks and financial institutions.

He has rich experience in Mergers & Acquisitions including financial due diligence and handling negotiations between investors and target companies, managing implementation of many ERP projects in SAP and Navision, including change management and re-engineering of business processes.

He has handled many high profile leadership positions like CFO/VP/Director Finance assignments in global MNCs (BOC Gases, DuPont, Kelly Services) and large Indian conglomerates (Mother Dairy group, Max India) and possesses years of experience in industries like industrial gases, engineering polymers, agro chemicals, FMCG and dairy products, health care and manpower services among others. Currently he is associated with an International Think Tank as their Global CFO.

Apart from his consulting assignments, he has also authored books on Corporate Financial Reporting, Corporate Governance, Risk Management, International Financial Reporting Standards (IFRSs), Indian Accounting Standards (Ind ASs) and Business Valuation to name a few.

About Publisher:Bloomsbury Professional India brings out quality content on tax, accounting and law for professionals in India. Bloomsbury Professional is part of Bloomsbury, a UK based company with offices in London, Oxford, New York, Sydney and New Delhi. The New Delhi based office of the publisher, have over the past few years of operations in India, brought out several market leading books and aims to be the first choice of professionals.

Handbook for Start-ups

Categories: Company Law
Publisher: Bloomsbury Professional India
About Book:The Indian startup landscape has witnessed phenomenal growth in the last decade, becoming the world’s third largest startup ecosystem (after USA and China). This book covers key tax and regulatory implications plus compliances of relevance during the life cycle of a business venture – from setting up to fund raising, acquisitions & consolidation and divestment by promoters. It would be useful for startup entrepreneurs, management and professional advisors, company secretaries, chartered accountants as well as non-residents intending to do business or who are doing business in India.

Author: Radhika Jain

About Publisher:Bloomsbury Professional India brings out quality content on tax, accounting and law for professionals in India. Bloomsbury Professional is part of Bloomsbury, a UK based company with offices in London, Oxford, New York, Sydney and New Delhi. The New Delhi based office of the publisher, have over the past few years of operations in India, brought out several market leading books and aims to be the first choice of professionals.

Brand Trigger-Points: How Humble Start-ups Become Brand Barons

Categories: Other Laws
Publisher: Thomson Reuters South Asia Private Limited
About Book:When we hear about big brands, we admire them, we adore them and we think that their journeys have always been very hunky-dory. We fail to realise that their beginnings may not have been as smooth as they seem when they have reached their acme of success. The branding hardships of giant global brands and how their fortunes turned towards success are stories that will inspire many budding start-ups with the hope that they too can, one day, become big. Brand Trigger-Points discusses 100 brands across categories and across the globe and their turning points to brand barons. The stories suggest that every brand started with its own set of hiccups and then slowly, by sheer strategy or sometimes luck, climbed up the ladder of success.
This book discusses what led to the turning point of brands and hopes that the lucid storytelling style with a tinge of seriousness will motivate startups, provide strategies for success and at the same time give the readers an entertaining set of branding stories.

Author: Sabyasachi Dasgupta

About Publisher:Thomson Reuters is one of the world’s most trusted providers of answers, helping professionals make confident decisions and run better businesses. Thomson Reuters, India, Legal is a part of this group and publishes legal content covering a spectrum of topics by leading experts and professionals in this domain. Newgen, a contracting affiliate of Thomson Reuters, India, Legal produces and promotes these publications on their behalf across South East Asia.

Handbook on Start-Ups & MSMEs

Categories: Other Laws
Publisher: Bharat Law House Pvt Ltd
About Book:Chapter 1    Start-ups — An Introduction
Chapter 2    MSME, the Catalyst for Economic Growth
Chapter 3    Start-up Recognition and Policy
Chapter 4    Revised Criterion for MSME Classification
Chapter 5    Establishing and Registration of MSMED Enterprises
Chapter 6    Public Procurement Policy Order
Chapter 7    MSME Schemes
Chapter 8    Guidelines for Startup India Seed Fund Scheme
Chapter 9    Start-ups and MSME Financing Options & Modes and Other Related Issues
Chapter 10    Delayed Payments to Micro, Small and Medium Enterprises
Chapter 11    Relief Package for MSME Sector
Chapter 12    Covid-19 related measures announced by RBI
Chapter 13    Guaranteed Emergency Line of Credit
Chapter 14    Loans for MSMEs and Priority Sector Lending
Chapter 15    Micro, Small and Medium Enterprises (MSME) Sector – Restructuring of Advances
Chapter 16    Start-ups/MSME — Rehabilitation
Chapter 17    Various Registrations and Licences
Chapter 18    Income Tax and MSME/Start Ups
Chapter 19    GST Laws and MSMEs
Chapter 20    MSME and the Companies Act, 2013
Chapter 21    Financial Reporting Framework for Start-Ups and MSMEs
Appendix 1    The Micro, Small and Medium Enterprises Development Act, 2006
Appendix 2    Micro, Small and Medium Enterprises Development (Furnishing of Information) Rules, 2016
Appendix 3    Micro, Small and Medium Enterprises Fund Rules, 2016

Author: Kamal Garg

About Author:

Kamal Garg :CA. Kamal Garg is a Fellow Member of The Institute of Chartered Accountants of India (ICAI) and a First Class Commerce Baccalaureate from Deen Dayal Upadhyaya College, University of Delhi and an academic resource partner in KGMA, Delhi. He has also qualified post qualification course on Diploma in Information System Audit (DISA) conducted by ICAI. Besides this he is also an Insolvency Professional registered with Insolvency and Bankruptcy Board of India (IBBI). He was also the member of Board of Studies (BOS) Study Material Research Group (2009-2010) of NIRC of ICAI and a special invitee member of Accounting Standards Board (ASB) [2012-2013 and 2020-2021] and Ind-AS (IFRS) Implementation Committee [2014-2015] of ICAI. He was also nominated as a special invitee member to the Committee on Banking, Insurance and Pension (2014-2015) of NIRC of ICAI. He is also the faculty resource of Ethical Standards Board (ESB) and Peer Review Board (PRB) of ICAI. He is also a key resource person for development and review of various study contents and webcasts for BOS of ICAI, such as study material and practice manual on Advanced Auditing for CA Final, eLectures for CA IPCC and CA Final studies, etc.

Besides being a regular guest speaker for IFRS and Management Development Programmes at various forums including ICAI and ICSI, he is also an author of over dozens of book(s) and commentaries on and including ‘IFRS and Ind AS Concepts and Applications’, ‘Concise Commentary on Companies Act’, ‘Companies Resolutions, Notices, Meetings and Minutes’, ‘Borrowings, Loans and Investments by the Companies – Law, Accounting and Taxation’, ‘NFRA – Law and Practice’, ‘Ind AS – a Ready Reckoner’, ‘Standards on Auditing – a Practitioner’s Guide’, ‘Concise Commentary on Insolvency and Bankruptcy Code, 2016’, Series of Books on Companies Act, 2013, ‘Corporate Social Responsibility’, ‘Guide to Tax Audit u/s 44AB’, ‘CARO, 2016’, ‘Statutory Audit Ready Reckoner’, ‘Forensic Accounting’, ‘Foreign Direct Investments in India’, Auditors’ Practice Manual’, ‘Handbook on Company’s Balance Sheet and Profit & Loss Account under Schedule III, ‘Handbook on Internal Auditing’, ‘Consolidated Financial Statements’, ‘Interim Financial Reporting’, ‘Guide to International Taxation’, ‘Understanding Goods and Service Tax (GST)’, ‘Corporate and Allied Laws including Insolvency and Bankruptcy Code’, ‘Insolvency and Bankruptcy Code – a Ready Reckoner’, ‘Professional Approach to Advanced Auditing’ for CA (Final) studies and ‘Systematic Approach to Auditing’ for CA (PCC) studies, mostly published by Bharat Law House Pvt Ltd.

He has to his credit the contribution of ‘Gist of Accounting Standards and Auditing and Assurance Standards’ for Vol. 2 of Company Law published by BLH and various articles for NIRC and CIRC of ICAI Newsletter on IFRS, Companies Act, IBC, FBT, MAT, US-SOX, CARO, FEMA, etc. and a series of articles on ‘Delhi Value Added Tax (DVAT) – Taxation, Accounting and Auditing Aspects’ for the Journal Tax and Corporate Referencer (TCR) including various articles on External Commercial Borrowings (ECB), Direct Taxes, and Foreign Investments for TCR.

He possesses a rich industry experience in the areas of Corporate Laws (like Companies Act, FEMA, Taxation, Foreign Collaborations, Joint Ventures, etc.), Audits and Management Consultancy.

About Publisher:Bharat is a ‘trade-name’ for a group of concerns, popularly known as Bharat Law House and Bharat Law House Pvt. Ltd. Bharat is one of the most reputed publishers of law books with an experience of over six decades. It possess a very diverse range of publications covering not only the area of taxation – direct and indirect – but also company law, insolvency capital market, finance, industrial law, foreign exchange, commercial, civil and criminal laws. The students publications for CA, CS, CMA, CFA, MBA, graduate and post-graduate studies have carved out a niche for themselves. The Publication House has a professionally qualified team with strong in-house capabilities. Their strength lies in the patronage of legal luminaries in every field. They strive for accuracy, authenticity and sincerity.

India Business Guide—Startup to Set-up

Categories: Other Laws
Publisher: Commercial Law Publishers (India) Pvt. Ltd.
About Book:The India Business Guide compiled by Vaish Associates, Advocates is a useful compendium of relevant rules and regulations that apply across sectors and will be immensely helpful to entrepreneurs, start-ups, foreign investors wanting to invest in India professionals who advise businesses as also the Government officials tasked with their enforcement. It is a single source of legislative and regulatory guidance explained in a simple language that will be of considerable help to new age entrepreneurs and business leaders.

Author: Vinay Vaish

About Publisher:Commercial LAW PUBLISHERS (INDIA) PVT. LTD. which is in the legal publishing business for nearly three decades is now one of the top ranking legal publishers in India–recognized and accepted by diverse professionals and business entities as well as Government Departments in view of the high quality, practical utility as well as diversity in subjects on which it brings out Books. It has the powerful backing of its vast exposure as the leading Books Distributor All over India for over 45 years. From just a couple of titles during the first few years of its publishing activity, Commercial has now around 200 titles and over 350 Bare Acts & Manuals in the field of Direct Indirect Taxes, Corporate Law and Civil/Criminal Laws. It successfully launched the Bare Acts project in the year 1996 and has so far brought out over 350 updated Bare Acts. These are much sought after since these Bare Acts are annotated ones containing notes and brief comments, thus enhancing their utility. Commercial has been bold enough to bring out Books, Commentaries and Referencers on hitherto untouched subjects like Legal Metrology. It has a record number of publications on Income Tax, Company Law, Customs, GST and Students Publications for CA & CS by bringing out high quality publications at affordable prices and is an highly ethical business enterprise. Commercial has withstood the market competition successfully over the years including competition from Foreign publishers and strives its best to serve the legal and corporate professionals better and better every day with its novel ideas and business strategy. Commercial is backed by a team of highly competent in-house professional experts supplemented by high profile authors who have stood by it for decades.



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